Storytelling

Why It Works with Joe Kwon - Storytelling

5.0 Why It Works: Sarah Elkins on Storytelling

in Podcast

Have you ever wondered why some storytellers mesmerize you and others give Ambien a run for its money? How come some stories you tell have people on the edge of their seat and others induce yawns? Did you know that there is a lot more than words that goes into telling a good story?

In today's episode of "Why It Works," Sarah Elkins, a leadership and storytelling coach, reveals some of the hidden mechanisms behind storytelling. Listen in to find out the connection between vulnerability and storytelling, how lessons from music can improve your storytelling and the one thing that drives Sarah crazy about bad storytellers.

An Unlikely Foundation for Optimism

Some Stories Teach Us the Wrong Lessons - At First

When she was a teenager, Jennifer Heflin overheard a conversation between her parents that gave her the impression the only way to succeed in business is to be aggressive, unkind, and ruthless.

That was the story she told herself as she completed her MBA at Wharton, and started her career on Wall Street. It stuck with her so deeply that she left Wall Street because she simply didn't have that cutthroat attitude and the environment didn't work for her.

As she started to process her career, and focused on mindfulness and self-reflection, she realized that the culture she experienced was just one perspective of the business world. Her awakening moment came to her in the early morning on a beautiful spring day: It doesn't have to be that way.


Jennifer Heflin is a personal development coach with a focus on meditation, mindfulness, emotional mastery and empowerment. She is also the founder of Angels Evolution, a company on a mission to bring personal growth to the business world. You can find Jennifer’s podcast, Embracing Mastery, on iTunes, Spreaker, SoundCloud and YouTube.

Stories as Lessons for What NOT to Do

In some ways we are definitely impacted by the people we surround ourselves with. At the same time, being friendly and respectful of everyone is our responsibility as human beings.