As an innovation storyteller, Susan gets to the purpose of innovation, to serve people, and creates the story that makes that connection for the stakeholders who must understand it.

Susan was highly influenced by the original cultural anthropologist, Bronislaw Malinowski. He believed that to truly understand a culture and all of its complexities, you had to LIVE in that culture. Not just observe it, but be in it, breathing it, eating, sleeping, and arguing in that culture, to truly understand it.